WITH OVER 10 YEARS IN DIGITAL, BRAND, AND INTEGRATED MARKETING, WE SUPPORT BUSINESSES FROM GEAR SHOPS TO START-UPS TO GLOBAL POWERHOUSES.

Combine the leadership experience of a big agency, the service and agility of an in-house team, the big picture understanding of brand management, and the culture of your favorite Colorado brewery. Top industries: outdoor, travel, active lifestyle, pet, food & beverage.

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  • FIS Freeride World Tour

    As freeride skiing and riding grows around the globe, the US market continues to demand more attention for long-term growth.

    - Partnered with FWT Communications Team to grow US brand awareness and interest, owning US non-endemic PR & communication

    - Committed to doubling impact for the 2024-2025 season and laying the foundation for increased digital exposure as FIS Freeride World Tour makes the push for a 2030 Olympic bid

  • Vail Resorts

    How do you continue driving brand equity for the most visited US ski resort while elevating resorts portfolio-wide?

    - Oversaw global campaign planning and brand storytelling for Breckenridge’s bi-annual Go-To-Market

    - Led brand DNA refresh for the US’ most-visited ski resort (Breckenridge 2019 - 2020)

    - Partnered with PepsiCo and Anheuser-Busch on co-branded events & digital promotions

    - Appointed to co-lead Vail Resorts’ Social Media Committee to revamp strategy for 35 resorts

  • HEYDUDE Shoes (A Crocs Company)

    All eyes were on HEYDUDE Shoes after being acquired Crocs. Strategic partnerships and collaborative storytelling turned heads, helping propel HEYDUDE right out of the gate.

    - Led digital brand partnerships with major athletes, musicians, and creatives like Darius Rucker, Shawn Johnson and Julie Ertz.

    - Led influencer marketing strategy, growth and execution, contributing to 2X growth in brand health and awareness.

    - Gen Z favorite, HEYDUDE (a Crocs Company) grew 70% and generated about $1 billion in sales in 2022

  • "Going from one to two stores brings unique challenges, especially two stores with such rich history in the outdoor community. Freeline has been an invaluable resource as we test out new marketing processes, build new programs, and look to the next chapter for both Ute Mountaineer and Neptune Mountaineering."

    Joel Nunez-Smith, Marketing Director at Neptune Mountaineering

  • “Email and SMS marketing have been a huge driver for us in 2024 and, thanks to Freeline and The Horse, its impact only continues to grow. Not only are we converting, we're deepening our loyalty and education efforts as part of our larger mission to help all pets live happier & healthier lives."

    Jeff Spears, SVP Digital Commerce at I and Love and You

  • "There are so many layers that we needed to come through in this brand. Even so, Freeline made it approachable and fun. The strategic and thorough process not only led to a brand that met our vision, it gave us confidence in our next direction and our approach to the market.”

    Trip Howell, Board Member at Alexandria Restaurant Partners

  • "Freeride World Tour athletes take on the most legendary and challenging alpine faces in the world. We're excited to partner with Freeline to amplify the stories of our North American athletes and events, while working together to grow the sports across the globe."

    Marianna Dallabetta Armani, Communications Manager at Freeride World Tour